San Francisco (September 26, 2016) – Kenshoo (www.Kenshoo.com), the global leader in agile marketing, has been ranked as the top social media and search engine marketing technology provider in Internet Retailer’s 2017 “Leading Vendors to the Top 1000” for the third consecutive year. Among the leading brands in the Internet Retailer Top 500 using Skai are top retailers Moosejaw Mountaineering, Sears, Staples, and Walgreens.
The Internet Retailer ranking of top solution providers offers a roadmap for retailers searching for the e-commerce technologies and services most preferred by the Top 1000 merchants. Vendor rankings are based on the number of retail clients ranked in the Internet Retailer 2016 Top 500 Guide and Second 500 Guide working with each vendor and the web sales those retailers represent. Skai led as the vendor with the most Top 1000 clients and collective Top 1000 sales in both the search engine marketing and social media marketing categories. Top 1000 retailers powered by Skai for social media marketing and search engine marketing account for more than $14 billion in annual sales revenue.
“Skai remains focused on delivering advanced technology solutions that provide marketing agility and empower retail marketers to more effectively achieve their business goals,” said Shahar Erez, svp product at Skai. “Social and search media remain two of the most fertile channels for retailers to connect with customers and sell products, and retail clients continue to tell us Skai makes it easy for them by providing unique capabilities and quickly integrating newly released ad types, as well as connect data points from multiple channels to deliver overall success, through automated bidding and budget processing with management and reporting tools”
Published by Internet Retailer, the Top 500 Guide is the undisputed source of information on the 500 largest retail websites in the U.S and Canada. Now in its fourteenth year of publication, the Guide contains the latest competitive data on the leaders of web-based retailing and lists their vendors in 30 different categories, including search engine marketing and social media marketing. Rankings are based on full-year online sales. Other data includes: past years’ sales, growth rate, monthly web traffic and unique visitors, conversion rates, average ticket, total SKUs, top executives, social networking affiliations, and more. The Second 500 Guide ranks America’s best up and coming and leading niche retail websites.
Skai’s innovative approach to delivering industry-leading technology solutions has garnered it significant recognition. In addition to being named a repeat winner in the Facebook Innovation Competition for the online sales category, Skai has also been acclaimed as a leader for its social advertising and bid management platforms by independent research firm Forrester Research Inc. Most recently, Skai was recognized as the winner for Best PPC Management Software in the European Search Awards.
About Skai
Skai is the global leader in agile marketing. Brands, agencies and developers use the Skai Infinity Suite to direct nearly $350 billion in annualized client sales revenue through social, search, mobile, and display advertising. Skai provides leading native API solutions for ads across Facebook, FBX, Instagram, Pinterest, Twitter, Google, Yahoo, Yahoo Gemini, Yahoo Japan, Bing, Yandex and Baidu. Skai powers digital marketing campaigns in more than 190 countries for nearly half of the Fortune 50 and all 10 top global ad agency networks. Skai clients include Expedia, Facebook, Havas Media, John Lewis, Resolution Media, Sears, Starcom MediaVest Group, Tesco, Travelocity, Walgreens, and Zappos. Skai has 27 international locations and is backed by Sequoia Capital, Arts Alliance, Tenaya Capital, and Bain Capital Ventures. Please visit www.Kenshoo.com for more information.
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